Market Research Firm Name Ideas
60 name ideas for a market research firm, plus how the U.S. Census Bureau classifies this kind of business and where these businesses are most common.
Market Research Firm name ideas
Tap a name to read what its key word means and where it comes from. Always check trademarks and your state's business name rules before you register.
Name words that fit, with their meanings
How a market research firm is classified
For government statistics, tax forms and many licensing systems, a market research firm usually falls under NAICS 541910: Marketing Research and Public Opinion Polling.
This industry comprises establishments primarily engaged in systematically gathering, recording, tabulating, and presenting marketing and public opinion data.
Businesses classified here include
- Broadcast media rating services
- Marketing analysis services
- Marketing research services
- Opinion research services
- Political opinion polling services
- Public opinion polling services
- Public opinion research services
- Sampling services, statistical
Definition and examples from the 2017 North American Industry Classification System (NAICS 541910), U.S. Census Bureau.
Marketing Research and Public Opinion Polling in the U.S. by the numbers
Locations by number of employees nationwide
Source: U.S. Census Bureau, County Business Patterns 2022. Counts cover employer establishments (businesses with paid employees); self-employed owners without staff are not included. Small establishments with 1–4 employees include those that reported no paid employees in mid-March.
States with the most marketing research and public opinion polling locations
- California 743 locations
- New York 415 locations
- Texas 349 locations
- Florida 338 locations
- Illinois 238 locations
- Pennsylvania 179 locations
- New Jersey 153 locations
- Massachusetts 142 locations
- Georgia 139 locations
- Ohio 135 locations
Each state page shows local numbers and links to that state's official business registration offices.