NAICS 541830 · Professional, Scientific, and Technical Services

Media Buying Agencies: Business Name Ideas

48 name ideas, the official industry definition, and 809 U.S. business locations broken down by state.

What this industry covers

This industry comprises establishments primarily engaged in purchasing advertising time or space from media outlets and reselling it to advertising agencies or individual companies directly.

Businesses classified here include

  • Media buying agencies
  • Media buying services

Definition and examples from the 2017 North American Industry Classification System (NAICS 541830), U.S. Census Bureau.

Name ideas for media buying agencies

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U.S. business numbers

809Business locations (establishments)
20,715Paid employees (mid-March)
$2,307,026,000Annual payroll
$111,370Average pay per employee
25.6Average employees per location

Locations by number of employees nationwide

1-4453
5-9119
10-1991
20-4970
50-9939
100-24920
250-49911
500-9993
1,000+3

Source: U.S. Census Bureau, County Business Patterns 2022. Counts cover employer establishments (businesses with paid employees); self-employed owners without staff are not included. Small establishments with 1–4 employees include those that reported no paid employees in mid-March.

Top states for media buying agencies

  1. California 181 locations
  2. New York 100 locations
  3. Florida 81 locations
  4. Illinois 50 locations
  5. Texas 39 locations
  6. Pennsylvania 29 locations
  7. Georgia 28 locations
  8. New Jersey 19 locations
  9. Virginia 19 locations
  10. Massachusetts 18 locations

All 38 states

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